Use Technology to Your Advantage to Attract the Best Employees

Technology can be a great advantage when it comes to hiring the right employee. However, you need to understand which technology to use and the type of employee you want to target with it. It’s also important to continue using appropriate technology once new employees complete the onboarding process. We highlight a few options for you below.

Create a User-Friendly Application Process That Supports Your Brand

Completing an initial application for employment online offers great convenience for potential future employees. Unfortunately, that feeling of appreciation can quickly turn to annoyance if the applicant encounters a long and cumbersome application full of technical glitches.

Anyone who decides to send a resume or complete an employment application with your company should be able to do so from any device. This includes their smartphone. It should be simple for them to complete, upload, and submit any information required to apply for the job. The last thing you want is for an otherwise qualified employee to click away from completing an application because it was too frustrating.

Investment in Technology Sends a Positive Message to Your Employees

Anyone who has ever started a new job knows that onboarding can be a long and cumbersome process. When setting up tasks for the new employee to complete, be certain to use updated technology that makes the process as efficient as possible for them to finish independently. The human resources department should keep in regular contact with the new employee between the offer date and start date since they may still be receiving offers from competitors.

As for existing employees, keep in mind that working out outdated systems full of glitches will only lower morale and increase frustration. It sends a powerful message to your workers when you provide them with the most up-to-date computers, software, and other types of technology they need to do their jobs well. If you’re not certain what they need, don’t hesitate to ask them. It will show that you care about their concerns even if you can’t provide the new technology right away.

Consider Which Technology Would Be Most Beneficial for Your Business Needs

The smaller your business, the more you need advantages to compete for customers with larger companies. You also need to consider the budget and what your business can afford to implement. If late-paying customers are a problem, could an automated invoicing system that sends late payment reminders bring in revenue faster? Could a cloud-based collaboration system be a more effective way for remote workers to communicate with each other? Does your business need to invest in a content marketing campaign to make more people aware of it?

The answers to these questions are different for every business owner. When you have a lot of need but limited funds, employee surveys are a good place to start. Meeting with the managers of each area and gaining their feedback can be useful as well. Of course, the decision of which technology to invest in to attract and retain quality employees rests with you. Just be certain to explain why you invested in certain technology to your staff to keep goodwill. They don’t have to agree but should understand your rationale.

Do you need additional assistance developing a technology strategy for your small business? Schedule a consultation with Business Partner Alliance today to learn more about your options.